Image MIME Reference
AVIF
AV1 Image File Format
image/avif
VS
Adobe Digital Negative
image/x-adobe-dng
DNG
A complete technical comparison of AV1 Image File Format and Adobe Digital Negative — covering compression, feature support, browser compatibility, magic bytes, and when to choose each format.
AVIF wins on browser support
Feature Support
| Feature | AVIF | DNG |
|---|---|---|
| Transparency (Alpha) | Yes | Yes |
| Animation Support | Yes | ✕ No |
| Progressive Loading | ✕ No | ✕ No |
| HDR Support | Yes | Yes |
| EXIF Metadata | Yes | Yes |
| ICC Color Profile | Yes | Yes |
AV1 Image File Format
image/avif
Extension
.avif
Container
HEIF / ISOBMFF
Compression
AV1 Lossy / AV1 Lossless
Algorithm
AV1
Color Depth
8-bit, 10-bit, 12-bit
Developed by
Alliance for Open Media (AOMedia)
Released
2019
Magic Bytes
XX XX XX XX 66 74 79 70 61 76 69 66
Adobe Digital Negative
image/x-adobe-dng
Extension
.dng
Container
TIFF/EP
Compression
Lossless JPEG / Deflate / Lossy JPEG (DNG 1.4+)
Algorithm
Lossless JPEG (Standard)Lossy JPEG (Compression option)Uncompressed
Color Depth
12-bit, 14-bit, 16-bit, 32-bit (Floating Point HDR)
Developed by
Adobe Systems
Released
2004
Magic Bytes
49 49 2A 00 or 4D 4D 00 2A
Browser Support Comparison
| Browser | AVIF | DNG |
|---|---|---|
|
|
✓ 85+
|
✕ |
|
|
✓ 93+
|
✕ |
|
|
✓ 16+
|
✕ |
|
|
✓ 121+
|
✕ |
|
|
✕ | ✕ |
AVIF
AVIF Strengths
- Best-in-class compression — typically 20–50% smaller than WebP at equivalent quality
- Native HDR and wide color gamut (BT.2020) support
- Supports 8, 10, and 12-bit color depth
Limitations
- Encoding is highly CPU-intensive — significantly slower than JPEG or WebP
- Requires Edge 121+ (not supported in earlier Edge versions)
- Limited support in native desktop image viewers
DNG
DNG Strengths
- Openly documented specification guarantees long-term archival accessibility, freeing photographers from proprietary manufacturer lock-in
- Lossless compression algorithms often result in files 15-20% smaller than uncompressed proprietary raw formats
- Natively supported by modern smartphone operating systems (iOS and Android) for high-end mobile photography
Limitations
- Conversion from proprietary raw to DNG takes processing time and can strip specific, proprietary manufacturer metadata (like active D-Lighting or in-camera lens corrections)
- File sizes are massive compared to standard JPEGs or HEIC files
- Cannot be rendered natively in web browsers without server-side processing or WebAssembly decoders
When to choose which format
AVIF
Use AVIF when…
- Next-Gen Websites
- HDR Photography
- High-Quality Web Images
DNG
Use DNG when…
- Digital Photography Archival
- Mobile Raw Capture (iOS ProRAW / Android Camera2 API)
- Cross-Platform Raw Editing Workflows