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Image MIME Reference
HEIF

High Efficiency Image File Format

image/heif
VS

Windows Metafile

image/x-wmf
WMF

A complete technical comparison of High Efficiency Image File Format and Windows Metafile — covering compression, feature support, browser compatibility, magic bytes, and when to choose each format.

Equal browser support

Feature Support

Feature HEIF WMF
Transparency (Alpha) Yes Yes
Animation Support Yes ✕ No
Progressive Loading ✕ No ✕ No
HDR Support Yes ✕ No
EXIF Metadata Yes ✕ No
ICC Color Profile Yes ✕ No
High Efficiency Image File Format
image/heif
Extension
.heif.hif
Container HEIF / ISOBMFF (ISO/IEC 14496-12)
Compression Lossy / Lossless
Algorithm
Codec Agnostic (HEVC, AVC, JPEG, AV1)
Color Depth 8-bit, 10-bit, 12-bit, 16-bit
Developed by Moving Picture Experts Group (MPEG)
Released 2015
Magic Bytes
XX XX XX XX 66 74 79 70 6D 69 66 31
Full HEIF reference →
Windows Metafile
image/x-wmf
Extension
.wmf.emf
Container Windows GDI Metafile Command Stream
Compression Uncompressed (Command Stream)
Algorithm
None
Color Depth Varies based on GDI rendering engine
Developed by Microsoft Corporation
Released 1990
Magic Bytes
D7 CD C6 9A (Aldus Placeable Metafile Header) or 01 00 09 00 (Standard WMF Header)
Full WMF reference →

Browser Support Comparison

Browser HEIF WMF
Chrome Chrome
Firefox Firefox
Safari Safari
Edge Edge
IE IE (Legacy)
HEIF

HEIF Strengths

  • Highly flexible container that can store image bursts, animations, focal stacks, and stereo 3D images in one file
  • Natively supports depth maps and alpha channels, making it perfect for computational photography
  • When paired with modern codecs like HEVC or AV1, it provides massive storage savings over legacy formats like JPEG
Limitations
  • Codec agnosticism makes broad software decoding difficult, as the container might hold proprietary or unsupported codecs
  • Zero cross-platform web browser support, requiring conversion for online publishing
  • Often confused with the more specific 'image/heic' and 'image/avif' MIME types
WMF

WMF Strengths

  • Infinitely scalable vector format that remains remarkably compact for simple geometric illustrations and charts
  • Historically served as a seamless conduit for copying and pasting vector graphics between disparate Windows applications via the system clipboard
Limitations
  • Notoriously plagued by historic security vulnerabilities, making raw WMF parsing a vector for exploits in legacy software
  • Completely obsolete and unsupported in modern web environments (browsers cannot render them)
  • Strictly tied to the Windows GDI architecture, making cross-platform rendering inconsistent across Linux and macOS

When to choose which format

HEIF
Use HEIF when…
  • Digital Photography
  • Camera Capture
  • Image Archiving
  • Multi-image composites
WMF
Use WMF when…
  • Legacy Microsoft Office Clip Art and Icons
  • Windows GDI Graphics Export
  • Early Windows Desktop Publishing
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