Image MIME Reference
HEIF
High Efficiency Image File Format
image/heif
VS
QuickTime Image Format
image/x-quicktime
QTIF
A complete technical comparison of High Efficiency Image File Format and QuickTime Image Format — covering compression, feature support, browser compatibility, magic bytes, and when to choose each format.
Equal browser support
Feature Support
| Feature | HEIF | QTIF |
|---|---|---|
| Transparency (Alpha) | Yes | Yes |
| Animation Support | Yes | ✕ No |
| Progressive Loading | ✕ No | ✕ No |
| HDR Support | Yes | ✕ No |
| EXIF Metadata | Yes | ✕ No |
| ICC Color Profile | Yes | ✕ No |
High Efficiency Image File Format
image/heif
Extension
.heif.hif
Container
HEIF / ISOBMFF (ISO/IEC 14496-12)
Compression
Lossy / Lossless
Algorithm
Codec Agnostic (HEVC, AVC, JPEG, AV1)
Color Depth
8-bit, 10-bit, 12-bit, 16-bit
Developed by
Moving Picture Experts Group (MPEG)
Released
2015
Magic Bytes
XX XX XX XX 66 74 79 70 6D 69 66 31
QuickTime Image Format
image/x-quicktime
Extension
.qtif.qti.qif
Container
QuickTime Atom Container
Compression
Varies (JPEG, SMC, Apple Video, Cinepak, Uncompressed)
Algorithm
QuickTime Image Compression Manager (ICM) Codecs
Color Depth
1-bit to 32-bit (Varies depending on the enclosed codec)
Developed by
Apple Computer, Inc.
Released
1991
Magic Bytes
Varies (Typically begins with a 32-bit size integer followed by 69 64 73 63 ('idsc'))
Browser Support Comparison
| Browser | HEIF | QTIF |
|---|---|---|
Chrome
|
✕ | ✕ |
Firefox
|
✕ | ✕ |
Safari
|
✕ | ✕ |
Edge
|
✕ | ✕ |
IE (Legacy)
|
✕ | ✕ |
HEIF
HEIF Strengths
- Highly flexible container that can store image bursts, animations, focal stacks, and stereo 3D images in one file
- Natively supports depth maps and alpha channels, making it perfect for computational photography
- When paired with modern codecs like HEVC or AV1, it provides massive storage savings over legacy formats like JPEG
Limitations
- Codec agnosticism makes broad software decoding difficult, as the container might hold proprietary or unsupported codecs
- Zero cross-platform web browser support, requiring conversion for online publishing
- Often confused with the more specific 'image/heic' and 'image/avif' MIME types
QTIF
QTIF Strengths
- Extremely flexible architecture allowing it to encapsulate virtually any image compression algorithm available on the host machine
- Supported 32-bit images with alpha channels (transparency) long before PNG became an established standard
Limitations
- Fundamentally tied to Apple's deprecated QuickTime architecture, rendering the files almost entirely unreadable on modern systems without specialized legacy software or FFmpeg
- The 'wrapper' nature of the format means that even if a parser can read the QTIF container, it may fail to render the image if it lacks the specific proprietary codec (like Apple SMC) used to compress the pixel data
- Zero native support in modern web browsers
When to choose which format
HEIF
Use HEIF when…
- Digital Photography
- Camera Capture
- Image Archiving
- Multi-image composites
QTIF
Use QTIF when…
- Classic Mac OS Applications and Backgrounds
- QuickTime VR Panorama Textures
- 1990s CD-ROM Multimedia Assets