Image MIME Reference
HEIC
High Efficiency Image Container
image/heic
VS
Tencent TAP Image
image/vnd.tencent.tap
Tencent-TAP
A complete technical comparison of High Efficiency Image Container and Tencent TAP Image — covering compression, feature support, browser compatibility, magic bytes, and when to choose each format.
HEIC wins on browser support
Feature Support
| Feature | HEIC | Tencent-TAP |
|---|---|---|
| Transparency (Alpha) | Yes | ✕ No |
| Animation Support | Yes | ✕ No |
| Progressive Loading | ✕ No | ✕ No |
| HDR Support | Yes | ✕ No |
| EXIF Metadata | Yes | ✕ No |
| ICC Color Profile | Yes | ✕ No |
High Efficiency Image Container
image/heic
Extension
.heic
Container
HEIF / ISOBMFF
Compression
Lossy / Lossless
Algorithm
HEVC (H.265)
Color Depth
8-bit, 10-bit, 12-bit, 16-bit
Developed by
MPEG (Standard) / Apple (Adoption)
Released
2017
Magic Bytes
XX XX XX XX 66 74 79 70 68 65 69 63
Tencent TAP Image
image/vnd.tencent.tap
Extension
.tap
Container
Proprietary Tencent Container
Compression
Unknown (Proprietary)
Algorithm
Unknown
Color Depth
Unknown
Developed by
Tencent (Registered by Ni Hui)
Released
2014
Magic Bytes
Unknown (Proprietary)
Browser Support Comparison
| Browser | HEIC | Tencent-TAP |
|---|---|---|
|
|
✕ | ✕ |
|
|
✕ | ✕ |
|
|
✓ 11+
|
✕ |
|
|
✕ | ✕ |
|
|
✕ | ✕ |
HEIC
HEIC Strengths
- Exceptional compression efficiency — stores images at roughly half the file size of JPEG with equal or better visual quality
- Natively supports modern photography features like depth maps, 16-bit color, HDR, and alpha channel transparency
- Can store image bursts, focal stacks, and animations (Live Photos) within a single file
Limitations
- Heavily encumbered by software patents, leading to very poor adoption outside the Apple ecosystem
- Not supported by standard web browsers (except Safari), requiring server-side or client-side conversion for web delivery
- Windows requires downloading a separate (often paid) extension from the Microsoft Store to view natively
Tencent-TAP
Tencent-TAP Strengths
- Officially registered with IANA, ensuring a unique MIME type identifier for internal Tencent network routing and content negotiation
Limitations
- Completely undocumented and closed-source, making it impossible to decode or parse outside of Tencent's software
- Shares its file extension (.tap) with numerous other established legacy formats, leading to frequent automated file misidentification by Node/Python libraries
When to choose which format
HEIC
Use HEIC when…
- iOS / iPhone Photography
- macOS Ecosystem
- High-Quality Image Archiving
Tencent-TAP
Use Tencent-TAP when…
- Internal Tencent Ecosystem Applications
- Proprietary Mobile or Gaming Assets