Image MIME Reference
HEIC
High Efficiency Image Container
image/heic
VS
PTI Image (Personal/Vanity Tree)
image/prs.pti
PTI
A complete technical comparison of High Efficiency Image Container and PTI Image (Personal/Vanity Tree) — covering compression, feature support, browser compatibility, magic bytes, and when to choose each format.
HEIC wins on browser support
Feature Support
| Feature | HEIC | PTI |
|---|---|---|
| Transparency (Alpha) | Yes | ✕ No |
| Animation Support | Yes | ✕ No |
| Progressive Loading | ✕ No | ✕ No |
| HDR Support | Yes | ✕ No |
| EXIF Metadata | Yes | ✕ No |
| ICC Color Profile | Yes | ✕ No |
High Efficiency Image Container
image/heic
Extension
.heic
Container
HEIF / ISOBMFF
Compression
Lossy / Lossless
Algorithm
HEVC (H.265)
Color Depth
8-bit, 10-bit, 12-bit, 16-bit
Developed by
MPEG (Standard) / Apple (Adoption)
Released
2017
Magic Bytes
XX XX XX XX 66 74 79 70 68 65 69 63
PTI Image (Personal/Vanity Tree)
image/prs.pti
Extension
.pti
Container
Proprietary
Compression
Unknown / Proprietary
Algorithm
Unknown
Color Depth
Unknown
Developed by
Jürn Laun
Released
1999
Magic Bytes
Unknown
Browser Support Comparison
| Browser | HEIC | PTI |
|---|---|---|
|
|
✕ | ✕ |
|
|
✕ | ✕ |
|
|
✓ 11+
|
✕ |
|
|
✕ | ✕ |
|
|
✕ | ✕ |
HEIC
HEIC Strengths
- Exceptional compression efficiency — stores images at roughly half the file size of JPEG with equal or better visual quality
- Natively supports modern photography features like depth maps, 16-bit color, HDR, and alpha channel transparency
- Can store image bursts, focal stacks, and animations (Live Photos) within a single file
Limitations
- Heavily encumbered by software patents, leading to very poor adoption outside the Apple ecosystem
- Not supported by standard web browsers (except Safari), requiring server-side or client-side conversion for web delivery
- Windows requires downloading a separate (often paid) extension from the Microsoft Store to view natively
PTI
PTI Strengths
- Provided a registered MIME type namespace for a specific application's proprietary image format without conflicting with standard web types
Limitations
- Completely undocumented and unsupported in modern ecosystems
- Zero web browser compatibility
- Falls into the 'vanity' tree, making it irrelevant for standard cross-platform data exchange
When to choose which format
HEIC
Use HEIC when…
- iOS / iPhone Photography
- macOS Ecosystem
- High-Quality Image Archiving
PTI
Use PTI when…
- Legacy Application Specific Workflows
- Proprietary Image Storage