Free webp to jpg
EN
Image MIME Reference
AVCI

AVC Image (HEIF Container)

image/avci
VS

Apple PICT Image

image/x-pict
PICT

A complete technical comparison of AVC Image (HEIF Container) and Apple PICT Image — covering compression, feature support, browser compatibility, magic bytes, and when to choose each format.

Equal browser support

Feature Support

Feature AVCI PICT
Transparency (Alpha) Yes Yes
Animation Support ✕ No ✕ No
Progressive Loading ✕ No ✕ No
HDR Support Yes ✕ No
EXIF Metadata Yes ✕ No
ICC Color Profile Yes ✕ No
AVC Image (HEIF Container)
image/avci
Extension
.avci.hif
Container HEIF / ISOBMFF (ISO/IEC 14496-12)
Compression Lossy / Lossless
Algorithm
AVC (Advanced Video Coding / H.264)
Color Depth 8-bit, 10-bit, 12-bit
Developed by Moving Picture Experts Group (MPEG) / ISO/IEC JTC 1
Released 2015
Magic Bytes
XX XX XX XX 66 74 79 70 61 76 63 69
Full AVCI reference →
Apple PICT Image
image/x-pict
Extension
.pict.pct.pic
Container QuickDraw Metafile
Compression Uncompressed / Run-Length Encoding (RLE) / QuickTime Compressors (JPEG, SMC)
Algorithm
Apple PackBits (RLE)QuickTime Image Compression Manager (ICM)
Color Depth 1-bit, 2-bit, 4-bit, 8-bit (Indexed), 16-bit (High Color), 24-bit (True Color), 32-bit (RGBA)
Developed by Apple Computer, Inc.
Released 1984
Magic Bytes
None (Requires offset parsing, e.g., 00 11 02 FF at byte 522)
Full PICT reference →

Browser Support Comparison

Browser AVCI PICT
Chrome Chrome
✕ ✕
Firefox Firefox
✕ ✕
Safari Safari
✕ ✕
Edge Edge
✕ ✕
IE IE (Legacy)
✕ ✕
AVCI

AVCI Strengths

  • Shares the robust, flexible HEIF container architecture that allows for rich metadata, HDR, and depth maps.
  • Backed by the highly ubiquitous AVC (H.264) codec, which is widely supported in hardware decoding.
  • Supports rectangular cropping and rotation metadata without needing to re-encode the pixel data.
Limitations
  • No native support within web browsers for HTML rendering.
  • Inferior compression efficiency when compared to newer container formats like HEIC (HEVC) or AVIF (AV1).
  • Easily confused with HEIC and AVIF, which use the same base ISOBMFF container.
PICT

PICT Strengths

  • Incredibly versatile for its time, allowing a single file to cleanly scale text and vector shapes while simultaneously housing raster photos
  • Served as the flawless universal clipboard format for the classic Mac OS, enabling seamless copy/pasting between wildly different applications
Limitations
  • Deeply tied to Apple's legacy QuickDraw graphics architecture, making it exceptionally difficult to write accurate third-party parsers on modern operating systems
  • Lack of a standard magic header makes file detection unreliable without seeking 522 bytes deep into the file
  • Completely unsupported in modern web environments and discontinued by Apple itself

When to choose which format

AVCI
Use AVCI when…
  • Digital Photography
  • Camera Capture
  • Archival Storage
PICT
Use PICT when…
  • Classic Mac OS Clipboard Data
  • Legacy Macintosh Desktop Publishing (Aldus PageMaker, QuarkXPress)
  • 1980s/1990s Digital Clip Art

More comparisons

AVCI vs ACES → PICT vs ACES → AVCI vs APNG → PICT vs APNG → AVCI vs AVCS → PICT vs AVCS → AVCI vs AVIF → PICT vs AVIF → All comparisons →
Share this comparison